The Institute of Mass Communication in CIC offers a B.A. in Mass Communication which covers three majors: Journalism, Broadcasting, Public Relations and Advertising. Those majors concentrate basically on the following tracks: The impact of the different medias roles on societies (local, regional and global), Journalism, news coverage, radio and video production, the practice of public relations and advertising, and the tips and tricks of digital marketing as it is one of the emerging media and most used now. The Institute's role is to help students develop their skills and get them ready for the job market through theoretical and practical learning. It uses learning methodologies and theories that emphasis on Arab media and encourages the students to engage with the complexity of contemporary media and understand the main concepts, methods, and approaches used in media and communication industry.
CIC is dedicated to producing well-rounded graduates that possess not only academic excellence, but also the real-world skills needed to succeed. In order to achieve this, CIC arranges for field trips outside the campus to allow students to visit businesses that are relevant to the material they are studying. These trips are designed to give them experience and insight into their major, making then more aware and equipped for when they graduate and enter their career. By doing so, CIC is providing the students with the experience beyond the classroom that will be the foundation for their future success.
Engineering students have the opportunity to visit with many partner companies, including Emaar and Orascom Constructions. Upon return to the college, students are often given assignments or projects that encapsulate the experience in a meaningful way.